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Top Personality Tests for Entrepreneurs

Updated: Jun 19, 2020

Organizations pay a high price for ineffective leadership and dysfunctional teams. Low productivity, high staff turnover, and poor customer service can cripple profits and productivity. Focusing on improving leadership skills and building effective teams are high-ROI areas for organizational improvement.

Personality tests can be a huge asset in getting to the root of who you really are.  But with so many to choose from how do you know which one is best.


  • True Colours Test: Take a moment to pick your favorite color: do you prefer orange, gold, green, or blue? In this test, originally developed by personality innovator Don Lowry in 1978, you’ll discover how closely that color matches your natural-born temperament! The true colors personality test is an excellent way of understanding yourself and understanding others.

  • The Big Five Personality Test: This free personality test gives you accurate scores for the Big Five personality traits. See exactly how you score for Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism with this scientific personality assessment.

  • The StrengthFinders helps individuals identify, understand, and maximize their unique combination of talents, knowledge, and skills—strengths—to do their work, achieve their goals, and interact with others.

  • Love Languages: It's never too late to start loving better. Whether you're dating or married, currently single, learning to parent children or teenagers, or simply looking for new ways to connect with others and grow personally. This test is for you.

It’s important to understand assessments are not tests; there are no correct answers. And, employment is not dependent upon the results. They are used to help team members to better understand their unique traits that may help or hinder workplace performance. Although they can be used alone, we use them as a supplement to what they learn in other exercises of our leadership development programs.

The bottom line is to become a better entrepreneur, you have to be fully self-aware.  These tests can help in that journey; none of them are perfect but all of them will help you in your quest in knowing yourself and seeking self-improvement.

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